Jawa brings over 13 years of mortgage operations leadership, marked by a rare pedigree of navigating institutional transformations. Having built operational workflows across GE Capital, Magma Housing Finance, Poonawalla Housing Finance, and ultimately TPG-backed Grihum Housing Finance, she represents the operational continuity that enabled these entities to scale across multiple corporate acquisitions and rebrandings.
The Complexity of the Informal Income Borrower
Unlike prime urban home loans—which rely on automated CIBIL queries, digital bank statements, and corporate salary credits—affordable housing caters to self-employed micro-entrepreneurs, traders, and informal wage earners in Tier 2, Tier 3, and peri-urban markets.
In this segment (typically ticket sizes ranging from ₹8 lakh to ₹25 lakh), underwriting cannot rely solely on algorithms:
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